|
Date: |
|
Description: | This booklet, Visual identity basics, contains details about the corporate identity and visual presentation of the London River Services. It includes instructions on the typeface, layout, and colour of text and its relationship with the London Transport (L.T.) logo. It prescribes the signage appearance on piers as well as on company stationery and publicity material.
London River Services became a new division of L.T. when the company took over responsibility for licensing boats, river services and piers from the Port of London Authority in 1998. It is now part of Transport for London. | Format: | image/jpeg | Publisher: | London Transport Museum | Rights holder: | Transport for London | Subjects: | Transport | Source: | London Transport Museum | Identifier: | http://www.20thcenturylondon.org.uk/rser... | Language: | en-GB | Format: | image/jpeg | Go to resource |
|
|